the official blog of Beija-Flor Brazilian Designer Jeans

Tuesday, January 27, 2009

Blogging from Brazil

After a very productive trip to Dallas where I introduced the Beija-Flor collection in the Mider Group showroom, I had the awesome opportunity to go to a Brazilian fashion trade show in Gramado, an amazing city in the state of Rio Grande do Sul in the south of Brazil.

I've only been here for 2 days, and it has already been worth the trip! I've seem some amazing fashions, and met a lot of great people.

And it's summer here, so the weather has been wonderful! Gramado is a neat tourist town in the mountains, and has a very European feel to it. Tomorrow morning we're going to tour the city.

The Brazilian women are still sporting the skinny jean, and definitely loving the lighter washes since we are in the summer season.

My Portuguese is getting me by, and I'm even using some of my very limited Spanish to speak with the other international buyers.

Ate logo from Gramado!

Monday, January 19, 2009

Bloggers Loving the Beija-Flor Jeans

In the past few weeks we've had an incredible response to our "test drive" campaign from fashion bloggers. Friday we got an amazing write-up on AOL Stylelist. Cat Lincoln captured the frustration many women face looking for that perfect jean, and found solace in our fit, straightforward sizing, and comfort factor of the Beija-Flors. We appreciate the kudos!

The UK has now been exposed to the magic of Beija-Flor thanks to a great blog, Denimology. Denimology makes a good point that our styles aim to be wardrobe classics that will be with you for the long haul.

Thursday, January 8, 2009

Beija-Flor Highlighted in Eye4Style

Check out this awesome post by Dina Fierro, editor of Eye4style. Fierro also contributes regularly to several online and print publications including AM New York, Social Life, The New York Sun, Sprig.com and luxury e-zine juli b.